icm2re logo. icm2:re (I Changed My Mind Reviewing Everything) is an 

ongoing web column edited and published by Brunella Longo

This column deals with some aspects of change management processes experienced almost in any industry impacted by the digital revolution: how to select, create, gather, manage, interpret, share data and information either because of internal and usually incremental scope - such learning, educational and re-engineering processes - or because of external forces, like mergers and acquisitions, restructuring goals, new regulations or disruptive technologies.

The title - I Changed My Mind Reviewing Everything - is a tribute to authors and scientists from different disciplinary fields that have illuminated my understanding of intentional change and decision making processes during the last thirty years, explaining how we think - or how we think about the way we think. The logo is a bit of a divertissement, from the latin divertere that means turn in separate ways.

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Tony, the global repentant of copyright

About the perils of commitment in an open society

How to cite this article?
Longo, Brunella (2016). Tony, the repentant of copyright. About the perils of commitment in an open society. icm2re [I Changed my Mind Reviewing Everything ISSN 2059-688X (Print)], 5.10 (October).

How to cite this article?
Longo, Brunella (2016). Tony, the repentant of copyright. About the perils of commitment in an open society. icm2re [I Changed my Mind Reviewing Everything ISSN 2059-688X (Online)], 5.10 (October).
Full-text accessible at http://www.brunellalongo.co.uk/

To Tony Muzi Falconi, "godfather" of the Global Alliance for public relations and communications management, that may be fed up of not getting a penny from all those groupware shared platforms plenty of notes, insights, empirical evidence, domain and expert knowledge etc. etc.

London, 27 February 2017 - Commitment can be defined in various ways. The definition I like mostly was given by social psychologists Kiesler and Sakumura in 1966 when they wrote it consists of the pledging or binding of an individual to behavioural acts. This definition put implicit emphasis on one’s own access, awareness, understanding or control of such acts. From other views, including governance of relationships and stakeholders management, and particularly when considering issues of corruption within international organisations and charities, commitment is seen as a lever either because it is a theme that creates contagion and cohesion or because it is a form of emotional or ideological attachment to certain social practices, beliefs and political programmes easily exploited for common causes or campaigns.

In this article I look into the polyhedric notion of commitment considering what has been pointed by Kiesler as an antecedent of behavioural commitment: that is the publicness of one’s personal data, family history, sentiments, personal timeline and so on through social media and the wide - virtually, the totality - of public databases accessible through the internet. I will not focus on legal and ethical aspects of data protection. Instead, I will limit my observations to the technicalities of dealing with commitment in digital environments and through software routines or algorithms in order to ensure the change we need to achieve certain goals - that is what governance of relationships is all about.

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