icm2re logo. icm2:re (I Changed My Mind Reviewing Everything) is an 

ongoing web column edited and published by Brunella Longo

This column deals with some aspects of change management processes experienced almost in any industry impacted by the digital revolution: how to select, create, gather, manage, interpret, share data and information either because of internal and usually incremental scope - such learning, educational and re-engineering processes - or because of external forces, like mergers and acquisitions, restructuring goals, new regulations or disruptive technologies.

The title - I Changed My Mind Reviewing Everything - is a tribute to authors and scientists from different disciplinary fields that have illuminated my understanding of intentional change and decision making processes during the last thirty years, explaining how we think - or how we think about the way we think. The logo is a bit of a divertissement, from the latin divertere that means turn in separate ways.

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Knowdging and visions of paradise

Language and rhetoric of behavioural economics. Part 3 of 3: Frame yourself before framing the question

How to cite this article?
Longo, Brunella (2016). Knowdging and visions of paradise: language and rhetoric of behavioural economics. Part 3 of 3: Frame yourself before framing the question. icm2re [I Changed my Mind Reviewing Everything ISSN 2059-688X (Print)], 5.4 (April).

How to cite this article?
Longo, Brunella (2016). Knowdging and visions of paradise: language and rhetoric of behavioural economics. Part 3 of 3: Frame yourself before framing the question. icm2re [I Changed my Mind Reviewing Everything ISSN 2059-688X (Online)], 5.4 (April).
Full-text accessible at http://www.brunellalongo.co.uk/

The ‘rotten-to-the-core’ assumption about human nature espoused so widely in the social sciences and the humanities is wrong. This premise has its origins in the religious dogma of original sin and was dragged into the secular twentieth century by Freud and reinforced by two world wars, the Great Depression, the cold war, and genocides too numerous to list. The premise holds that virtue, nobility, meaning, and positive human motivation generally are reducible to, parasitic upon, or compensations for what is really authentic about human nature: selfishness, greed, indifference, corruption, and savagery. [...] In spite of its widespread acceptance in the religious and academic world, there is not a shred of evidence, not an iota of data, compelling us to believe the idea that nobility and virtue are somehow derived from negative motivation. On the contrary, I believe that evolution has favored both positive and negative traits; many niches have selected for morality, cooperation, altruism, and goodness, just as many have selected for murder, theft, self-seeking, and terrorism. More plausible than the rotten-to-the-core theory of human nature is a dual-aspect theory: that the strengths and the virtues are just as basic to human nature as the negative traits are, and that negative motivation and emotion have been selected for in evolution. Evolution, after all, works through two processes: zero-sum-game survival struggles lubricated by negative emotion - anxiety, anger and sadness on the one hand, and sexual selection on the other, a positive-sum-game process that has favored virtue and is lubricated by positive emotion. These two overarching systems sit side by side in our central nervous system, ready to be activated (on the one hand) by privation and thwarting, or (on the other) by abundance and the prospect of growth and success.
[Martin Seligman, in: “What we believe but cannot prove”, Harper Perennial, 2006]

London, 4 August 2016 - Earlier this year, I was fortunate enough to visit at the very last minute two small temporary exhibitions. They were different by subject, time and space but they resonated in my mind the same thoughts. In fact, both exhibitions reminded me the influence of the rotten-to-the-core prejudice on innovation, media and corporate communications agendas - the notion is clearly defined by Martin Seligman, one of the most representative public figures in positive psychology, in the above passage ...

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